Nutella discount sparks chaos in French supermarkets

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( CNN) There is a saying amongst chocolate-spread experts that although you can’t buy merriment, you can buy a jar of Nutella. So when a French supermarket series dismissed the chocolatey goodness by 70%, customers were keen to get more than their fair share.

“It was a real disaster, 200 parties were outside waiting for the supermarket’s opening, ” one employee at a collect in Metz , northeast France, ” told CNN. “All of this mess for a Nutella jar.”

“People exactly raced in, jostle everyone, separating acts. It was like an orgy, ” another hire in Forbach , northeast France, told AFP. “We were on the verge of calling the police.”